A Step-by-Step Guide to Your Transformation

What to Expect from My High-Performance Coaching Sessions

Unlock Your Potential

My approach integrates neuroscience, psychology, and advanced NLP visualizationm, CBT and hypnotherapy to drive deep, lasting transformation and peak performance.

My sessions are tailored to your unique goals and challenges. Explore how you can optimise your approach to work and to private life.

Here, you can explore a detailed breakdown of what you can expect when working with me, from your role as a client to the step-by-step process he uses to guide you toward high performance.

Each 120-minute session is designed to be practical, actionable, and deeply transformative.

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Our Roles

Let’s start by understanding our roles in this coaching partnership.

Our roles

Step-by-step Process

Understand the journey of self-discovery, understanding, and practical application.

Step-by-step

Protocols for Success

Scientifically proven protocols to enhance mental clarity, emotional resilience, and overall performance.

Protocols

Your Role as the Client

In the coaching relationship, you play an essential, active role

Your commitment, honesty, and willingness to engage with the process are key to your success. Here’s what you can expect from your side of the partnership:

Be Open to Self-Discovery: True growth requires curiosity. Curiosity drives neurological and behavioural change. Every high achiever has blind spots. You’ll be safe to explore them.Vulnerability is a strength in this space.

Engage with Openness & Respect: This is a collaborative relationship, and mutual respect fosters the space needed for growth, challenge, and deep self-exploration.

Commitment to Growth: Change requires effort and consistency. You’ll need to actively apply the strategies discussed in sessions, integrating them into your daily life.
Apply the Techniques: Insight alone is not enough. Implementing the tools and strategies between sessions will solidify mindset shifts and drive real transformation.

Embracing Discomfort: Growth often comes from pushing through discomfort. I will guide you in stepping out of your comfort zone, encouraging you to challenge limiting beliefs and take on new perspectives.

Communicate & Collaborate: Your perspective, insights, and feedback are essential to shaping an approach that is fully tailored to you.

Analysis

The goal here is to identify the limiting beliefs, mental blocks, and recurring patterns

This phase includes:

Emotional Resilience Techniques: Specific strategies to help you manage stress, overcome anxiety, and build emotional resilience. These might include mindfulness practices, breathing exercises, or cognitive reframing techniques.
Behavioural Patterns: By examining your daily habits, routines, and behaviours, Jeb identifies the practical adjustments needed to help you operate at a higher level of performance.

Therapeutic Assessment

Bridging the gap

This part of the process bridges the gap between understanding how your relationship with yourself and with others has established core limiting beliefs as drivers for your thoughts, feelings and behaviour.

The therapeutic assessment includes:

Self-Awareness Tools: You’ll learn to identify your emotional and mental triggers in real-time, giving you the ability to control your responses and make better decisions.
Mindset Shifts: Therapeutic Assessment guides you through mindset shifts that encourage growth, optimism, and perseverance, helping you break free from limiting beliefs and adopt a high-performance mentality.
Cognitive Assessment: I will assess your cognitive habits, such as how you process information, approach challenges, and respond to setbacks. This helps pinpoint areas where your mindset may be limiting your performance.
Emotional Mapping: Understanding your emotional triggers and patterns is key to developing resilience. Together, we will clarify how emotions influence your decisions and performance, allowing you to create more mindful, controlled responses in the future.

Your story

Your journey begins with your story

During this phase, I will take the time to deeply understand your background, experiences, and current challenges. This includes:

Mindset and Behaviour Mapping: The first step is about building a foundation of trust and mutual understanding. I will listen deeply and ask insightful questions that guide you toward the root of your challenges. I will start identifying your subconscious beliefs, habitual thought loops, and emotional patterns.
The Wheel of Life Assessment: A structured, holistic analysis of how different areas of your life support or hinder professional growth.

Understanding Your Patterns

Together, we’ll explore the thought patterns, habits, and beliefs that have shaped your current mindset. This deep dive allows me to outline a strategy that aligns with your personal journey.

Once we map your story, we will analyse the information together using the Therapeutic Assessment framework. Used by clinical psychologists, this protocol identifies the limiting beliefs, mental blocks, and recurring patterns that are preventing you from reaching your full potential.

A Partnership in Mindset Mastery: The Step-by-Step Process:

The greatest transformations cannot be forced; rather, but from the ability to engage in self-mastery with integrity and finesse. In our work together, we build a space for honest exploration, deep reflection, and lasting change.

This isn’t just talk-therapy or surface-level coaching—this is a high-impact, results-driven approach designed to create measurable change.

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Intensive Coaching: Proven Protocols for Success:

My coaching combines scientifically proven protocols to enhance mental clarity, emotional resilience, and peak performance. Each follow-up session is tailored to your unique goals, ensuring a personalized, results-driven approach. With a focus on action, every session helps identify, restructure, and anchor new mindsets and behaviors that drive lasting success.

Each follow up session is personalised to your specific needs and goals:

4. Mindfulness Techniques

Mindfulness is one of the building blocks of a high-performance mindset.

We’ll begin cultivating this from the very start of our work together. Mindfulness cuts through the fears, doubts, and automatic negative thoughts that characterise anxiety. Mindfulness builds concentration and focuses the attention on the present moment. When used effectively, regular mindfulness brings ‘flow state’ into focus.

I will introduce you to mindfulness-based strategies such as:

Mindfulness of breathing meditation
Mindfulness of thoughts
Mindfulness of emotions
Awareness practices to improve focus and reduce anxiety
Relaxation techniques to optimise recovery and prevent burnout
Performance-orientated visualisation for athletic and professional performance
Habit-orientated visualisation to understand and gain control over how the mind rewards particular behaviours

3. Performance Routines

Daily habits and routines play a massive role in success.

Jeb helps you develop high-performance routines that align with your goals and enhance productivity.

These routines may include:

Morning rituals to set the tone for a productive day
Focus techniques to optimise concentration and efficiency.
Using tailor-made visualisations to embed desired beliefs and behaviours
Expressive journaling to help you process and learn from upsetting situations.
Explorating of the vocabulary you use to express your experience and understand if your language is helping your hurting you.
Evening reflections to celebrate progress, express gratitude, and calm the mind.

2. Integration and Self Mastery

Transformation is a continual process. I provide ongoing guidance and resources to help you solidify and sustain your progress.

I will support you with:

Personalized Action Plans – Each session concludes with clear, actionable steps.
Expressive Journaling Exercises – Using the Pennebaker method to deepen insights and emotional processing.
Visualisation & Mindfulness Practices – Reinforcing new mental patterns between sessions.
Behavioural Tracking & Progress Reviews – Ensuring long-term success through structured follow-up strategies.

1. Cognitive Restructuring

Cognitive restructuring involves identifying and reshaping negative thought patterns. Techniques can include:

NLP and NLP Visualisation – Reprogramming subconscious beliefs and installing high-performance behaviours.

Cognitive Restructuring – Challenging and reframing negative self-talk and mental blocks.
Time & Memory Processing – Reshaping past experiences to create a more empowered future.
Behaviour Mapping & CBT – Identifying emotional triggers and implementing new response strategies.

You’ll learn how to:

Recognise distorted thinking patterns
Recognise and acknowledge positive attributes of your wellbeing that have been overlooked
Challenge and reframe negative thoughts
Embrace constructive and empowering perspectives

" I love how Jeb shares his tablet screen with me to visually show me the concepts we are working on and to create visual images for the protocols we use in the session. "

" I like how Jeb talks me through my thoughts and feelings. It's hard when we deal with strong emotions and he can help me see the positive beliefs underneath my swirling thoughts. "

" John’s knowledge of the neuroscience behind my issues and actions is excellent and presented in an easily accessible way. I feel empowered to move forward. "

" Jeb gives me homework that comes right out of the day's session. It's tailored to me and what we've been working on. I like that. I know he's pushing me to work on myself. "

" I feel like I could talk to Jeb forever. He's able to get me talking about things I've kept away for a while. "

" I just completed a great coaching programme with John, which really helped me dig deep into some personal problems and equipped me with tools to work with on my journey forwards. "

My Role as the Therapist and Coach

As your coach, my role is to support, challenge, and guide you in achieving your highest potential.

My therapeutic style is both compassionate and direct, empowering you to transform your mindset with practical, science-backed techniques. You can expect me to:

Provide a High-Performance Framework: – I create a structured, science-backed pathway to help you break through barriers and optimise your mindset.

Facilitate Self-Awareness & Clarity: Using NLP, neuroscience, and cognitive restructuring, I help you uncover the thought patterns, behavioural loops, and subconscious beliefs that shape your decisions and success.

Hold a Professional & Respectful Space – This is a high-trust, high-respect working relationship—one where challenges are explored productively, not confrontationally.

Creative Insight: Combining traditional methods with creative approaches, I help you to think outside the box, allowing you to overcome obstacles with innovation and confidence.

Guide & Support Growth: Ensure our work remains strategic, actionable, and effective, helping you implement changes that translate into measurable success.

Accountability: I ensure you stay on track by holding you accountable for the commitments you make during sessions, providing the structure and support needed for real change. Please note: your personal accountability during the therapy and coaching process is essential.